Sunday, May 26, 2013

'Low-cost, no-risk' web sales platform offered to PaperlinX Commercial Print Division customers

PaperlinX has launched a new service designed to provide commercial printers with a low-cost, no-risk revenue stream.  The company is providing customers within its Commercial Print Division with a fully optimised and customised online platform to sell packaging, paper and other media to their existing clients. The bespoke branded web storefront will initially provide customers’ clients with access to over 500 new product lines and the plan is to continue adding to the range, in direct response to customer demand.

The service is positioned to help printers open up new business opportunities and deliver an alternative revenue stream without significant investment. PaperlinX UK Managing Director Phil Carr says, “We expect that print volumes will continue to decline which is all the more reason why we’re focused on helping our customers to explore new ways in which to grow their business. This is a fantastic low-cost, no-risk opportunity and one that won’t tie up their much-needed cash.”

As a major global provider, PaperlinX has unparalleled expertise, buying power and logistical clout, and as it’s wholly independent and non-mill owned, also has the added advantage of being product agnostic.

“Our scope, skill and critical mass are available to customers; we’re able to expand our product offering in direct response to demand and will pick, pack and ship all orders on their behalf. There’s no requirement to invest in stock or warehousing for example, they simply utilise our infrastructure and just resell, earning a healthy commission per order placed that’s paid monthly as a rebate to their account,” said Carr.

Printers tapping into the service will benefit from PaperlinX’s existing nationwide logistics network that includes 24 distribution hubs and a 250-strong energy efficient transport fleet that delivers nationwide daily. And, all stock products featured on the webstore are available for next day delivery to almost anywhere in the UK.

At the end of last year, PaperlinX confirmed its commitment to helping customers add value to their business, enhancing the sales function of its three merchants with the roll-out of a new customer-centric unified account management team, to better meet customers’ changing needs. Through dedicated account management the merchant group now provides
customers with access to the Group’s entire product portfolio through one point of contact. 

“We are continuing to adapt our structure to enable us to meet the needs and challenges of an ever-shifting market and this latest development reaffirms our dedication to revitalising and improving efficiency within our operations, building a business that’s fit for future growth and one which has the customer at its heart,” said Carr.

PaperlinX is to roll out the initiative across Europe, later this year.

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