Sunday, June 3, 2012

PaperlinX partners with Burgo for manufacture of eco-friendly Revive media



PaperlinX has announced a new partnership with Burgo, a leading producer of coated papers, to manufacture its market leading recycled paper brand Revive.  From July 2012, Revive will be available from all three of the merchant’s companies - Robert Horne Group, Howard Smith Paper Group and PaperCo.

Revive is a recycled coated paper with a smooth even surface, suitable for digital and conventional litho printing. Developed to give optimum performance, it has the same printability and runability as non-recycled papers and is designed to encourage customers to upgrade to the maximum (100%) recycled content, without a premium price tag.

The FSC certified coated papers come in gloss and silk grades, are available in a wide range of standard sizes and weights, from 90gsm to 350gsm; and in direct response to customer demand, now feature either 50% or 100% FSC certified recycled content.

Revive is produced at Burgo’s Avezzano and Sora Mills in Italy. The Burgo Group is a member of CEPI (Confederation of European Paper Industries) and promotes a responsible approach to resources, sustainable forestry management and the implementation of environmental management systems. The production plants are both ISO 9001 and ISO 14001 certified, production lines are powered by autonomously produced electricity and the mills are also FSC and PEFC accredited.

“With Revive now the number one recycled brand specified across all three companies, this partnership with Burgo confirms our continued commitment to meeting customer demand for a simplified recycled paper offering with market leading environmental credentials,” says PaperlinX's marketing director, Philippa Charlton.

With less energy and water consumed and fewer CO2 emissions produced during the manufacturing process - compared to the production of virgin fibre papers - Revive is helping customers to achieve their own and their clients' green procurement strategies.  In addition, Revive will be Carbon Balanced.

“Carbon Balanced is where the CO2 emissions of products have been estimated and an equivalent amount of carbon dioxide is either prevented from being released, or is absorbed from the atmosphere,” explains Philippa.  Balancing is facilitated by the World Land Trust and to date, PaperlinX has balanced 40,700 tonnes of CO2 (the equivalent of taking 9,950 cars off the road for a year) and protected 1,670 acres of endangered rainforest (the area of 835 football pitches) with the ecological charity.

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