Monday, March 25, 2013

New 'greetings card' collection launched by Antalis

Paper company Antalis has released a new range of papers and boards for the greetings cards industry, including 100 per cent recycled, textured and metallic grades. Samples of the Complete Greetings Card Collection, which also includes gift wrap and insert products, are available in a ring-bound swatch book.

The new collection offers a one-stop shop for all greeting card publishers and printers. The carefully selected products range from the more traditional grades such as ‘Trucard’ for timeless classic card production, digital materials for short run and personalised cards, 100% recycled grades, specialist gift wrap and insert products, through to some of the most textured and tactile, coloured and creative papers for high value luxury and bespoke designs.

Natalie Thomas, Antalis marketing manager for the Greetings Card project comments: “We want to give our customers a totally hands-on experience of the new collection and central to this is our new swatch binder which will provide them with an inspirational guide to help choose the best product for their needs.”

Included in the collection are a number of unique creative offerings such as ‘Rives Shetland’, which has a wool-textured finish which not only enhances the design, but adds significantly to its overall look and feel. Other creative papers include the ‘Curious Metallics’ range with its iridescent finish to add visual power to the finished product.

Natalie continues, “We have taken our time in researching the market and have carefully selected the very best products that will give the widest possible choice from one single source. Whether our customers are looking for traditional coated board for more standard card production, or looking for inspiration from the latest materials on the market, our ‘Complete Greetings Card Collection’ will have something to offer.

The new ‘Complete Greetings Card Collection’ A5 swatch ring-binder is available exclusively from Antalis, displaying the complete range and providing a wealth of product information, and printed samples.

For more information, please visit www.greetingscards-antalis.co.uk

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